Effective May 7, 2026 · Version 1.0 · 42AI, Inc., a Delaware corporation.
THIS ACCEPTABLE USE POLICY (“AUP”) AND LIABILITY WAIVER IS PART OF THE HEY42 MASTER TERMS OF SERVICE. IT TELLS YOU WHAT YOU CAN AND CANNOT POST ON HEY42 BILLBOARDS AND THE PLATFORM, AND IT WAIVES CERTAIN LIABILITY OF 42AI WITH RESPECT TO YOUR CONTENT AND CONDUCT. VIOLATION CAN RESULT IN PERMANENT REVOCATION OF YOUR SLOTS, COLLECTIBLE CARDS, ACCOUNT, AND ALL ASSOCIATED FEES — WITHOUT REFUND.
This AUP applies to all Users and to all Content, conduct, and use of the Platform, including any physical billboard, digital billboard, mobile or web application, API, or other 42AI service. Capitalized terms not defined here have the meanings given in the Master Terms of Service.
You will not post, display, transmit, or distribute any Content that:
2.1 Hate, Harassment, Threats. Promotes, glorifies, threatens, or incites violence, hatred, harassment, or discrimination against any individual or group based on race, ethnicity, national origin, religion, gender, gender identity, gender expression, sexual orientation, disability, age, immigration status, or any other protected characteristic; doxxes or identifies private individuals against their will; or includes targeted harassment, stalking, or threats.
2.2 Child Safety. Sexually exploits, depicts, or endangers minors in any form; CSAM (child sexual abuse material) is strictly prohibited and will be reported to the National Center for Missing & Exploited Children (NCMEC), law enforcement, and any other authority required by law.
2.3 Sexual or Adult Content. Sexually explicit content, pornography, content depicting non-consensual sexual acts, or content soliciting sexual services. Suggestive content visible to drivers on Physical Billboards is prohibited under most state outdoor-advertising laws and is prohibited here regardless.
2.4 Violence and Terrorism. Promotes, glorifies, or facilitates terrorism, violent extremism, mass violence, organized criminal activity, or self-harm; includes graphic violence, gore, or imagery designed to shock or terrify; or threatens any person, place, or event.
2.5 Illegal Goods, Services, and Activities. Promotes the sale or distribution of: controlled substances, drug paraphernalia, firearms or ammunition outside permitted jurisdictions, counterfeit or stolen goods, prostitution or sex trafficking, gambling outside licensed jurisdictions, illegal financial schemes, or any other goods or services that violate federal, state, or local law.
2.6 Fraud, Deception, and False Advertising. Is deceptive, fraudulent, false, or misleading; makes unsubstantiated health, financial, or efficacy claims; impersonates any person or entity; misrepresents affiliations, endorsements, or testimonials; conducts any “pump and dump,” Ponzi, pyramid, multi-level marketing not permitted by law, or other manipulative schemes; or violates the Federal Trade Commission Act, the Lanham Act, state UDAP statutes, or industry self-regulatory codes (NAD, ASA, etc.).
2.7 Intellectual Property and Right of Publicity. Infringes any third-party copyright, trademark, patent, trade secret, right of publicity, right of privacy, or moral right, including unauthorized use of another's name, image, likeness, voice, or persona. AI-generated likenesses of real people without consent are prohibited.
2.8 Defamation. Defames, libels, or slanders any identifiable person, business, brand, or product; states as fact any matter that is materially false; or attributes statements or conduct to any person without authorization.
2.9 Political and Election-Related Content. Where prohibited by applicable law or local rule, political advertising and election-related content. Where permitted, such Content must comply with disclosure rules (FECA, state campaign-finance laws), must not contain false statements of fact about candidates or election integrity, and may be subject to additional 42AI verification.
2.10 Health, Pharmaceutical, Tobacco, Alcohol, Cannabis. Health, prescription-drug, tobacco, alcohol, and cannabis advertising is restricted to permitted jurisdictions and must comply with federal (including FDA, FTC, ATF) and state law. Tobacco advertising near schools or on Physical Billboards is generally prohibited under federal master settlement agreements. Cannabis advertising is permitted only in jurisdictions where it is legal and is subject to 42AI's separate cannabis-advertising rules.
2.11 Financial Services. Securities, commodities, derivatives, lending, insurance, and money-services advertising must comply with applicable SEC, FINRA, CFTC, NFA, state securities, and state insurance rules; “guaranteed returns,” “no-risk,” and similar claims are prohibited.
2.12 Outdoor-Advertising Regulatory Violations. Content that violates the Federal Highway Beautification Act (23 U.S.C. § 131) or its implementing regulations (23 C.F.R. Parts 750–751), including content that uses flashing or moving lights visible to drivers, fails to maintain minimum hold-time on digital signs, or violates state-specific spacing, lighting, or content rules. Content that requires a permit (e.g., political-period content in jurisdictions that require it) without the permit.
2.13 Spam, Malware, and Platform Abuse. Mass-distributed unsolicited commercial communication, link-bait, malware, phishing, scraping, denial-of-service activity, AI training without authorization, or any conduct that interferes with the integrity, security, or fair operation of the Platform.
2.14 Inflammatory or Reputationally Harmful Content.
WITHOUT LIMITING THE ABOVE, 42AI MAY REJECT OR REVOKE ANY CONTENT THAT, IN 42AI'S GOOD-FAITH JUDGMENT, IS MALICIOUS, INFLAMMATORY, GRATUITOUSLY OFFENSIVE, OR INCONSISTENT WITH HEY42'S BRAND, EVEN IF NOT STRICTLY UNLAWFUL. “SILLY” OR PROVOCATIVE CONTENT POSTED MERELY TO PROVOKE OR HARASS WILL BE TREATED AS A MATERIAL VIOLATION OF THIS AUP.
You will not:
42AI will, where reasonably practicable and the violation is curable, follow a graduated enforcement ladder: (1) notice and opportunity to cure (typically 72 hours); (2) temporary suspension; (3) Content removal; (4) permanent revocation. 42AI may, however, take immediate action without prior notice in any case where: the violation is severe (e.g., CSAM, terrorism, fraud); imminent harm exists; the violation is an illegal act; legal process or regulatory order requires action; or repeated violations make further notice futile.
UPON DETERMINATION OF A MATERIAL VIOLATION, 42AI MAY PERMANENTLY REVOKE: (A) YOUR SLOT(S), INCLUDING ANY 999-YEAR LICENSE; (B) YOUR COLLECTIBLE CARDS; (C) YOUR SUBSCRIPTIONS; (D) YOUR ACCOUNT AND ANY RELATED ACCOUNTS; AND (E) YOUR RIGHT TO USE THE PLATFORM. ALL FEES PAID ARE FORFEITED AND NON-REFUNDABLE. THIS REVOCATION RIGHT IS A MATERIAL TERM OF YOUR AGREEMENT WITH 42AI; BUT FOR THIS RIGHT, 42AI WOULD NOT PROVIDE THE PLATFORM AT THE FEES CHARGED.
To report a violation by another User, contact moderation@hey42.com or use the in-product “Report” button. To appeal an enforcement action against You, reply to the enforcement-notice email within fourteen (14) days; 42AI will respond within thirty (30) days. Filing an appeal does not pause enforcement unless 42AI in its sole discretion elects to do so.
Copyright owners who believe Content infringes their copyright may file a notice with our DMCA agent at dmca@hey42.com. We honor the procedures of 17 U.S.C. § 512, including counter-notification. We maintain and reasonably implement a policy of terminating repeat infringers.
8.1 Acknowledgment.
YOU ACKNOWLEDGE AND EXPRESSLY ACCEPT THAT YOU ARE THE PRIMARY SPEAKER OF YOUR CONTENT. YOU ASSUME ALL RISK OF LEGAL LIABILITY ARISING FROM YOUR CONTENT — INCLUDING BUT NOT LIMITED TO CLAIMS FOR DEFAMATION, RIGHT-OF-PUBLICITY VIOLATION, INVASION OF PRIVACY, INTENTIONAL OR NEGLIGENT INFLICTION OF EMOTIONAL DISTRESS, COPYRIGHT INFRINGEMENT, TRADEMARK INFRINGEMENT, FALSE ADVERTISING, UNFAIR COMPETITION, OR ANY OTHER CLAIM. 42AI HAS NO DUTY TO PRE-APPROVE OR MONITOR YOUR CONTENT. 42AI'S OCCASIONAL EXERCISE OF EDITORIAL DISCRETION DOES NOT TRANSFER LIABILITY TO 42AI OR CREATE ANY DUTY OF CARE.
8.2 Section 230 Acknowledgment. With respect to Digital Billboards and other Platform components that constitute interactive computer services, 42AI claims the protections of 47 U.S.C. § 230. With respect to Physical Billboards, You acknowledge that Section 230 does not apply, and You assume sole responsibility for the lawfulness of Your Content displayed on Physical Billboards. 42AI's right to refuse or remove Content for Physical Billboards is a First Amendment-protected editorial right.
8.3 Indemnification. You will indemnify, defend, and hold harmless 42AI, its officers, directors, employees, agents, affiliates, licensors, and service providers from any third-party claim, suit, demand, action, or proceeding (including reasonable attorneys' fees and court costs) arising from: (a) Your Content; (b) Your conduct on the Platform; (c) Your breach of this AUP, the Master Terms of Service, the Billboard Lease Agreement, the Subscription Agreement, the Billboard Collectible Cards Terms, or any law; or (d) Your violation of any third-party right. 42AI may, at its option, assume the exclusive defense and control of any matter for which You are obligated to indemnify, in which case You will cooperate fully.
8.4 Release. You release 42AI from any claim arising from another User's Content or conduct on the Platform, except to the extent the claim arises from 42AI's gross negligence, fraud, or willful misconduct. If You are a California resident, You expressly waive Cal. Civ. Code § 1542, which states: “A general release does not extend to claims that the creditor or releasing party does not know or suspect to exist in his or her favor at the time of executing the release and that, if known by him or her, would have materially affected his or her settlement with the debtor or released party.”
8.5 Limitation of Liability.
ALL LIABILITY OF 42AI IS LIMITED AS PROVIDED IN SECTION 12 OF THE MASTER TERMS OF SERVICE. THE EXCLUSIONS THERE (FOR FRAUD, GROSS NEGLIGENCE, WILLFUL MISCONDUCT, AND CALIFORNIA CIVIL CODE § 1668 MATTERS) APPLY HERE.
42AI may modify this AUP from time to time by posting the revised AUP at hey42.com/aup. Material changes take effect thirty (30) days after notice; continued use of the Platform after the effective date constitutes acceptance.
Disputes arising under this AUP are subject to Section 14 of the Master Terms of Service (binding individual arbitration with class waiver, mass-arbitration batching protocol, and 30-day opt-out) and Section 15 (Delaware governing law).
Sections 5, 7, 8, 10, and this Section 11 survive termination of Your Account.
© 2026 42AI, Inc. All rights reserved. HEY42 and 42AI are trademarks of 42AI, Inc.
Trademark, Copyright, DMCA, and User-Content Licensing. Effective May 7, 2026 · Version 1.0 · 42AI, Inc., a Delaware corporation.
This Intellectual Property Notice describes 42AI, Inc.'s rights in the HEY42 and 42AI brands and platform, the rights You retain in Content You submit, the limited license You grant 42AI to display Your Content, and the procedures by which copyright holders may report infringement under the Digital Millennium Copyright Act. This Notice is incorporated into and part of the HEY42 Master Terms of Service.
1.1 Marks Owned by 42AI. “HEY42,” “42AI,” the HEY42 logo, the 42AI logo, and any other names, logos, slogans, taglines, color schemes, or trade dress used by 42AI in connection with the Platform (collectively, the “Marks”) are trademarks, service marks, and/or trade dress of 42AI, Inc. The Marks are denoted with the “™” symbol where used in commerce; once any application matures to registration, the corresponding mark will be denoted with “®.”
1.2 Reserved Rights. All rights in the Marks not expressly granted in writing by 42AI are reserved. Use of the Marks without 42AI's prior written consent is prohibited and constitutes infringement and unfair competition under 15 U.S.C. § 1114, 15 U.S.C. § 1125, and applicable state law.
1.3 Press, Partner, and Editorial Use. Bona-fide press, journalists, analysts, and partners may use the Marks for purposes of factual reference, news reporting, and editorial commentary, provided the use: (a) is accurate; (b) does not imply 42AI's endorsement, sponsorship, or affiliation where none exists; (c) does not modify the Marks (no recoloring, distortion, animation, or addition of competing marks); (d) attributes the Marks to 42AI, Inc.; and (e) follows the brand-usage guidelines posted at hey42.com/brand. Press inquiries: press@hey42.com.
1.4 Prohibited Uses. Without limitation, You may not: register or use any domain name, social-media handle, mobile-app name, or business name that incorporates a Mark or any colorable imitation; use the Marks in metadata, keyword bidding, or paid search in a way that creates likelihood of confusion; or use the Marks on merchandise, NFTs, or commercial products without a written license.
1.5 Reporting Trademark Misuse. To report unauthorized use of the Marks, contact trademark@hey42.com with: (a) the URL or location of the misuse; (b) screenshots; (c) Your contact information; and (d) any context. We investigate and pursue available remedies.
2.1 Platform Copyright. © 2026 42AI, Inc. All rights reserved. The HEY42 Platform, including all software, source code, object code, design, look and feel, text, graphics, illustrations, photographs, audio, video, animations, page layouts, navigational structures, and the selection and arrangement of all such elements, is protected by U.S. and international copyright laws (Title 17 U.S.C.). 42AI is the author and owner of, or licensee with rights to use, all such material.
2.2 Reservation of Rights. Except for the limited license granted to You in the Master Terms of Service, no portion of the Platform may be reproduced, distributed, publicly displayed, publicly performed, modified, adapted, translated, or used to create derivative works, in whole or in part, by any means, without 42AI's prior written consent.
2.3 AI / Machine Learning Restriction. Without limiting Section 2.2, You may not use any portion of the Platform, the Marks, or any User Content displayed through the Platform to train, fine-tune, evaluate, or develop any artificial-intelligence, machine-learning, large-language, or generative-AI model or system, in whole or in part, without 42AI's express written consent. Scraping or collecting data from the Platform for any AI-related purpose is prohibited.
2.4 Feedback Assignment. If You provide 42AI with feedback, suggestions, comments, or ideas (“Feedback”), You assign such Feedback to 42AI and waive any moral rights to be identified as the author or to object to derogatory treatment, to the extent permitted by law. 42AI may use the Feedback for any purpose, without compensation, attribution, or further obligation to You.
3.1 You Retain Ownership. You retain all ownership rights in Content You submit to the Platform. Submitting Content does not transfer copyright ownership to 42AI.
3.2 License Grant to 42AI. By submitting Content to the Platform — including any image, video, audio, design, copy, or creative submitted for display on a Billboard — You grant 42AI a worldwide, non-exclusive, sublicensable, royalty-free, transferable license to host, store, reproduce, modify (only for technical reformatting, transcoding, scaling, color-correction, and operational adaptation), adapt, publish, transmit, publicly perform, publicly display, archive, and otherwise use the Content for the purposes of: (a) providing, promoting, and improving the Platform; (b) displaying the Content on the Billboards You select; (c) complying with legal process or governmental request; and (d) any other purpose reasonably related to operating the Platform.
3.3 Survival of License. The license granted in Section 3.2 survives termination of Your Account as to Content already displayed, archived, or processed prior to termination. Removal of Content from active display does not necessarily delete it from internal logs or backups; we follow our retention schedule (see the Privacy Policy).
3.4 Your Representations and Warranties. You represent and warrant that: (a) You own or have all necessary rights, licenses, consents, and permissions to grant the license in Section 3.2; (b) Your Content does not infringe any third-party copyright, trademark, patent, trade secret, right of publicity, right of privacy, or other right; (c) Your Content is truthful and not defamatory, deceptive, or misleading; (d) any individual depicted has consented to such depiction; and (e) Your Content complies with the AUP and applicable law.
4.1 Designated Agent. 42AI has designated an agent to receive notifications of claimed copyright infringement under the Digital Millennium Copyright Act (17 U.S.C. § 512(c)(2)).
DMCA Designated Agent, 42AI, Inc.
Email: dmca@hey42.com
Mailing address: as listed in the U.S. Copyright Office's DMCA Designated Agent Directory at copyright.gov/dmca-directory.
4.2 Notice of Infringement. To submit a notice of claimed infringement, send a written communication to our DMCA agent that includes substantially the following:
False or knowingly misrepresentative DMCA notices are subject to liability under 17 U.S.C. § 512(f).
4.3 Counter-Notification. If Your Content was removed in response to a DMCA notice and You believe the removal was a mistake or misidentification, You may submit a counter-notification including: (a) Your physical or electronic signature; (b) identification of the removed material and its prior location; (c) a statement under penalty of perjury that You have a good-faith belief the material was removed by mistake or misidentification; and (d) Your name, address, telephone, and a statement consenting to the jurisdiction of the federal court in Your district (or, if outside the U.S., the District of Delaware) and accepting service of process from the original notice-giver. Submit counter-notifications to dmca@hey42.com.
4.4 Repeat-Infringer Policy. 42AI maintains and reasonably implements a policy of terminating, in appropriate circumstances, the Accounts of Users who are repeat infringers.
You will not use any individual's name, image, voice, likeness, signature, or persona on the Platform without that individual's consent. AI-generated likenesses, deepfakes, and voice clones of real individuals are prohibited absent express written consent of the depicted person. Reports of unauthorized use: privacy@hey42.com.
This Notice does not grant any patent license, express or implied, by estoppel or otherwise. Any patent rights of 42AI in the Platform technology are reserved. To inquire about patent licensing, contact legal@hey42.com.
Information You receive from 42AI marked as “confidential”, “proprietary”, or that a reasonable person would understand to be confidential (including non-public APIs, beta features, business plans, and pricing) must be kept confidential and used only for the purpose disclosed. This obligation survives termination.
The following short-form notice is displayed in the website footer:
© 2026 42AI, INC. ALL RIGHTS RESERVED. HEY42™ AND 42AI™ ARE TRADEMARKS OF 42AI, INC. INNOVATIVE TECHNOLOGY BY 42AI.
Trademark and brand inquiries: trademark@hey42.com · Copyright / DMCA: dmca@hey42.com · Legal: legal@hey42.com · Press: press@hey42.com
Disputes arising from this Notice are governed by Section 14 of the Master Terms of Service (binding individual arbitration with class waiver, mass-arbitration batching protocol, and 30-day opt-out) and Section 15 (Delaware governing law).
© 2026 42AI, Inc. All rights reserved. HEY42 and 42AI are trademarks of 42AI, Inc.